Why Start in the IM Niche

Why Start in the IM Niche – 10 Reasons

Many gurus say the Internet Marketing (IM) niche is overcrowded.  They advise that newbies should start from non-IM niche. Not so fast there buddy. Here are 9 reasons why the IM niche may well be the best niche for anyone trying to start an online business, especially a newbie. 

1. Easy To Build Your List

Millions of people are looking for ways to make money online, or to help them improve their online earnings. They are eager to learn more and get more.  If you have a pretty good offer, they will grab it. Building a list in the IM niche is a lot easier than other niches.

2. Lots Of Alternative Traffic Sources

If your website is in a non-IM niche, your traffic sources are usually limited to the following sources:
– mainstream advertising, such as Google ad, Facebook ad and other advertising networks (outbound)
– search engine traffic, which new sites often struggle with 
– social media marketing (often loaded with drama)  

– authority blog (inbound)
– niche forum promotion

If your website is in the IM niche or a "make money online" niche, there are many alternative ways to bring in traffic. There are tons of traffic exchanges, auto-surf, and networks where you can get traffic cheap or free.  As your list expands, you are then in a better position to network with other list owners and do some JV. This brings us to the next point. 

3. Find Traffic Partners

Some gurus say that referral traffic is the best free traffic. In IM niche, you can easily find other webmasters willing to do cross-promotion. 

A good product and an affiliate program help make it easier to find JV partners to promote your products and services.

If you are trying to promote a health and wellness website, finding JV partners often means sending emails to other health bloggers. Most of the time, those emails just end up being deleted. 

4. Let Your List  Become Your Traffic Partner

If your website is in a non-IM niche, your list is likely consumers, not marketers. If you provide good content and product, these consumers may tell their friends. Then your website may spread like wildfire. That usually doesn't happen in the infancy stage of a website, but more so as the website matures. 

However, if your website is in the IM niche, your list will likely be mostly other IM marketers. They may also have their own websites and lists. With a good product and an affiliate program, your list can easily become your affiliate and send you traffic. As your list grows, so does your traffic partner's list. This eventually causes a snowball effect where both partners benefit.

5. You May Become The Next Guru

There are many new developments in the IM niche. Many old gurus started before Facebook, Pinterest, and other social media sites existed. Those old gurus from the olden days, are scarce now. New gurus have emerged in recent years. What does that mean?

The fields are open. You may easily become the next guru. Keep up with developments in technology and raise your technical and marketing skills. Get in front of new developments (at least grab ahold of the train as it passes by) and soon, you may be in the spotlight as the next guru. 

6. Lots Of Products To Promote

There’s so much development in the IM niche, you’ll never run out of products to promote. You will also not run out of products to develop! There is always a demand for something newer and faster. 

7. Tons of Opportunities for Lateral Expansion

The IM niche is huge. Topics like website creation, web design, blogging, traffic generation, all kinds of advertising, copywriting, SEO, integrated social networks, and programming are just a few. Pick one area and become successful in it. Then you can easily start another website in another area and leverage onto your existing traffic to quickly ramp up the new site.

Your learning curve to learn the ropes doesn’t matter. When you learn new skills, the opportunities are unlimited. The IM niche can easily keep you busy for the rest of your life. Then you can make a very good income!

8. No Big Boys

The IM niche is huge.,Most of the websites are run by individuals, not those big listed companies. The online world is becoming like the offline world. A few big companies are dominating the market because of their influence and financial power. Look carefully. This is what’s happening in niches like health, investing, travel etc. Trying to break into these market requires a lot of experience and financial support.

On the other hand, smaller players dominate the IM niche. I believe this will continue for the foreseeable future. Individuals like you and I will find it much easier to get in and get a slice of the pie. 

9. Endless Buyers

The IM niche has tons of anxious buyers ready to buy your products and services. As time passes, there will only be more people wanting to make money online. Some people have been making a full-time living through internet marketing for 8 years or more. I don’t see this trend changing any time soon. 

10. Integrated Social Networks

Technology is available now to link multiple social networks together, thereby integrating them, effectively making a much much larger network. We might call this a super-network. Come see what some friends and business associates are doing in MarketHive.  

Thanks for reading this post.  

Rix Robinson 

Contributor

L Basheer (LB) Hasan – TheGoldServants.Com