Tag Archives: internet marketing

Markethive: Multi-Million Dollar Social Marketing Platform- In Pre-Launch

Multi-Million Dollar Inbound Social Marketing Platform In Pre-Launch

Markethive has created a Multi-Million Dollar inbound social marketing platform that will rival the existing social media platforms in many ways.

Many times change comes along and we don't recognize it until its too late. Internet Marketing has changed with the advent of Millennials all searching for information specific as to what they want, no longer does SEO [Search Engine Optimization] play a major role in getting noticed on the internet. Millennials want to find information, not have it jammed down their throat.

They are seekers not persuaders!

The new trend of getting noticed on the internet is through referral basis. No longer do you have to pack your articles or website full of key words and hope the search engines notice them and give them top ranking, today you just have to make sure your message gets out to the public in a social way where people notice it, and then come to you for more information. Social Infusion Marketing is the new way to market your goods and services with people seeing what you are offering, and when the time comes that the person needs your offer they will take action.

Markethive has perfected Social Infusion Marketing with a unique social platform that allows anyone who is interested in marketing their products or company to be able to do it without paying huge sums of money to get noticed. No longer does anyone have to put up with the confusing language of the SEO guru's who charge outrageous sums of money with little results, you can do it yourself!

The Markethive platform is Free to join and use, and is funded partially by an advertising platform that enables the entrepreneur to get a huge reach with low cost. Markethive is built for the Global entrepreneur, and gives them a level playing field in a world that is cluttered with everyone trying to get into each others pocket financially.

So if you have read this far, Markethive is rolling out a Pre-Launch offer, before it goes to Crowdfunding, to anyone who want to join up and learn how to use this platform to grow their business. The Social part is being built by adding as many people as possible and assisting them in growing their business through Social Infusion Marketing.

To join just click here and you will be directed to a sign up page where you can enter the platform and poke around. Here is the secret, when the platform goes to CrowdFunding the people responsible will share in the rewards, so don't waste time this launch will be HUGE!

Thanks for reading,
Dr. Raymond Jewell

Thanks to Dr. Raymond Jewell for this informative article.  Dr. Jewell is a leading Economist specializing in the Small and Home Based Business Marketplace. He is a Alpha Founder with Markethive and manages several blogs on the hive. Dr. Jewell is a professional Network Marketer and represents several companies successfully.

L Basheer (LB) Hasan – TheGoldServants.Com

The Realities of Working Online: Ten Glimpses

The Realities of Working Online: Ten Glimpses

 

Being able to earn a living by working on your own websites and projects is a dream scenario for many people, no doubt for the reader as well. There are countless people working in “regular” jobs that would love to have more freedom and the ability to make more money, and having a successful online business is an ideal solution.

So although it is an ideal situation I am sure that many people who would like to be in that situation don’t have a very accurate idea of what it is really like to earn a living by running your own online business.

This article will cover ten realities about working as a self-employed blogger or internet marketer.

 

 

 

 

 

 

1. You must exercise self-discipline

When I first left my full-time job to work online I had a lot of friends and family members comment about my schedule or ask questions about how much I’d be working. For some reason a lot of people think the flexibility that comes with running an online business means that you can be lazy.

If I had left my job to start a traditional business no one would ask me if I’d be sleeping in, but with an online business that seemed to be a common assumption.

In reality, earning a living from your own websites and blogs requires a great deal of discipline. There is no boss telling you to start work at a specific time, no designated amount of time for a lunch break, no exact limit on vacation days, and no one telling you what you need to be working on and how to spend your time.

You have to be able to make all of these decisions on your own, and you’ll need discipline to stay on task and to treat it like the business that it is.

2. Your income is not likely to be steady

One of the challenges is getting used to an income that will fluctuate from month-to-month and year-to-year.

If you’re used to working at a job with a consistent salary, like I was, there will be some changes once your primary income is from your own online projects, whether it is from websites that you own or from services that you provide to clients.

You can’t always know ahead of time how much money you’ll make in any given month, so you’ll need to be able to get comfortable with this situation. It’s a good idea to learn to live below your means, at least at first, to avoid a situation where your income is less than expected and you can’t afford to pay your bills.

3. Self-employment doesn’t mean that you don’t have a job or a boss

Working on your own websites and projects can possibly allow you a lot more freedom than you would have with a typical job, but this is not necessarily always the case.

For example, leaving a full-time job I had been working on growing my own website for about a year and a half, and even though the income from that site was growing nicely, it wasn’t enough to replace the salary I was used to making.

To supplement the income from my site I also had to do a lot of work as a freelance blogger and also was able to do some web design work for clients. The clients that paid me for writing and designing essentially became my new boss at my new job. While working as a freelancer does offer a little more flexibility than a typical 9-5 job, the ones who hire you are still essentially your bosses.

Whether it is an online business or a traditional business, being self-employed doesn’t mean that you don’t have a job.

If I stop working today there would be some residual income from product sales, AdSense, and affiliate products that would continue to come for some time, but if I did not continue to work on these things they would decrease and eventually dry up.

I would not, at this point, have a business that would run very efficiently or effectively without my own continued efforts. Essentially, I replaced my old full-time job as an employee with my current full-time job where I work for myself.

Yes, I do make more money now, I have more flexibility, and I enjoy what I do, but I have to remind myself that I still have a job.

The ultimate goal for most anyone who works online, myself included, is to eventually become a business owner where the business can be sustained without full-time effort or hours from the owner.

4. It takes significant time to build a business

When someone starts a traditional business they usually understand that it will take some time for the business to become profitable. Some successful businesses have a development phase which may take years before they really turn a profit.

When it comes to online businesses, most people have an expectation of seeing instant results. Building a business requires time, whether it is an online business or a more traditional business.

One important advantage that you have with online business is that the expenses and initial investment will usually be significantly lower when compared to a traditional business, but becoming profitable still takes time.

Over the years I’ve seen many people start websites or blogs or online businesses with great expectations but they give up within a month or two when they realize it’s going to take more time and effort than they expected.

You have to approach your online projects with the right mindset and realistic expectations; then you’ll be well ahead of most people and you’ll have a much better chance of sticking with it until you attain your goals.

 

 

 

 

 

 

5. You will probably be misunderstood as to what you do for a living

I’ve worked on my own websites and blogs for more than 5 years now, and most of my friends and family really don’t have a good idea what I do or how to make money. If you tell people you make money by blogging, most people can’t conceive how you actually make money with a blog, and may get some pretty interesting questions.

6. Don’t forget to reckon with your business expenses!

In the world of internet marketing and “make money online” blogs you see a lot of products and courses that make specific claims about the amount of money that some other person was able to earn, but very rarely will you see many details about what expenses are involved. Not too long ago I purchased a product from a well-known marketer showing how easy it is to make $1,000 virtually overnight by following a specific system.

The course shows the exact amount of money that this person supposedly made using paid traffic, but there is no mention of how much money was spent to get that traffic.

Generating $1,000 in gross receipts is not the same thing as turning $1,000 in profit. Business expenses are often minimized when it comes to making money online, but it is crucial to consider these expenses when calculating how much you expect to earn.

Pat Flynn of Smart Passive Income is a rare example of someone who mentions expenses in his monthly income reports.

7. Income potential is known to be high

With a traditional job your potential earnings may be limited by various criteria: the type of work that you do, the length of time that you’ve worked for the company, the degrees or certifications that you have, the co-workers salaries, and even the amount that your boss makes. In some cases these limitations are rather arbitrary and preclude you from earning what you are truly worth to your employer.

Earning a living from your own websites and projects is completely different. There are no limitations, and if are able to become good at what you do the potential is very high. Of course, there are no guarantees that you will make more than what you could make at a traditional job, and many people will never be able to reach that level. However, the potential is there, and if are willing to work hard, have some patience, and learn a lot along the way, there are many opportunities for making money online.

8. You’re building assets by the work you do online

When I left my full-time job I took my last pay check a week or two later, and that was the end of my income from that job. In 2013 I finally reached the position of being able to sell the website that had been making income at for several years (and also my primary “job”), and when I walked away from that website/job I was able to turn a healthy profit from the buyer..

When you’re working on your own websites and projects it is like building assets that can be used to bring in future revenue for you, or which could be sold to someone else. A profitable website is truly an asset. The mailing list you’re building is an asset. Any goods or services you create are assets. All of these things help you to earn a living now, and unlike a typical job, you also have the potential to get turn a healthy profit by selling the assets.

When you’re working for someone else as an employee it is the other way around in that you’re essentially helping them to build assets for their future profit, and they are paying you in return for that kind of work.

This ability to build valuable assets would surely be the favorite part of what I do. Going back to point #7, being able to build and sell assets has everything to do with the high income potential.

 

 

 

 

 

 

 

 

9. The future is not something you can count on

Things in the online world change very quickly and you have to be able to adapt in order to remain successful. Digg sold for $500,000 in 2012, just four years after they turned down a $400 million dollar offer. Other popular sites like MySpace also have become out of favor fairly rapidly.

It’s not just huge, massively popular social media sites that can be impacted by changing trends. The algorithm changes by Google have led to serious damage for businesses large and small over the past couple of years for those who may be vulnerable.

When it comes to online business, the future is not guaranteed. You’ll need to be able to implement creatively and constantly learning and improving, because things can change very quickly.

10. You’ll have to be flexible and think ahead of the curve

Because things can change so quickly, and because the future can be a gamble, as an internet marketer you’ll need to flexibility and willingness to evolve. You’ll need to improve upon what you are presently doing and learn new things in an ongoing way. If you’re able to keep adapting you will have better odds to remain successful well into the future.

L Basheer (LB) Hasan – TheGoldServants.Com

Veretekk Was Considered Unfair Advantage – The Origin Of MarketHive

Thomas Prendergast started Veretekk in 1996 as an automated marketing system (he coined the term) first of its kind. “The Unfair Advantage” was also coined by him and defined what Veretekk was. She was a first of her kind. Built from grass roots and experience as a first to arrive on the Internet, having owned and run an advertising agency in the 80s in Silicon Valley, seeing the power of the Internet as he built his first MLM Company called Powernet into a record breaking 60,000 members in months, he was on fire.

 He was on a mission, to lift up the unemployable, the single parent, the under retired, the handicapped, the broke, broken and rejected who still saw the promise and believed.

This mission to empower the little gal and guy has evolved into a full blown vision to change the world. As the Rise of the Entrepreneur has becoming mainstream (you have noticed an entrepreneur is leading the polls in the presidential race)

So he rolled up his sleeves to build a place where entrepreneurs could hang out, where tools were available so we could develop real leads, not buy them. He found buying leads pernicious, where rejection was the norm. After all, no one likes spam email then or now, or the spam faxes and especially unsolicited phone calls pitching some deal.

So the second most important job was delivering a system that delivered leads that wanted to know you, wanted your call and he did with Blastomatic. It was a tech he invented called the Hammer. And he delivered literally 100s of millions of unique leads.

As a past Veretekk subscriber you probably remember most of this, the dedication training the masses how to market on the Internet, the ease to achieve top rankings on the Internet.

A lot has changed since those days. Social Networks have matured; Social trumps SEO, broadcasting and blogging are pursued tools. Remote broadcasting services run as high as $250 per month.  But there is nothing out there like Veretekk, that was combined into a powerful well connected social network.

This is what he and his team built. In 2013 he had a next generation vision for a new type of Automated Marketing System that would actually take giant leaps ahead and become the first real social networked inbound marketing system. He raised over $300,000 to build it. It became Markethive this year and He opened the doors in an Alpha type pre Beta pre-launch.

Markethive offers the best of the state of the art inbound marketing technology money can buy. In fact if you were to try and build a similar type system by subscriptions, you would be looking at a grocery list like this:

Feedly  (organize, sort and manage 3rd party feeds for your journalistic endeavors) free

Google Hangouts (conference rooms, broadcasting, messaging, voice, webinars) free

Hootsuit (Social Messaging and Broadcasting management and scheduling) $10.00

Marketo (B2B marketing & lead management, multi channel messaging) $3000.00

Eloqua (Success workshops, campaign coops, Social broadcasting, email automation) $4000.00

Aweber (lead capture plugins, autoresponders, email broadcasting) $150.00

Ontraport (lead capture pages, web pages, email templates, workshops) $300.00

Some of these services are free, most are not. There are many other similar services but nothing that is all inclusive and nothing that is integrated into a LinkedIn / Facebook like Social Network. Well, nothing until Markethive arrived.

That is a monthly value equivalent to over $7000 per month. Granted it is not all delivered yet, Most of it is and the rest is in development.

Markethive is and will be offering a summary of these services and more 100% Free Forever. You see, Markethive is built to generate her revenue via advertising and our affiliate program is designed to share up to 50% of that revenue with you. Take LinkedIn for example, their revenue is somewhere around 1.5 billion.

But Wait we really have not arrived yet. We have been in the works for 3 years. He decided to give all the past Veretekk subscribers a heads up today. So you can all get in on some of the pre-launch offers. He is offering a very limited partnership that will share the company’s revenue with you until we either sell or the world ends.

Think about it.

We are close to our full scale launch as he complete the details of our affiliate program.  But the doors are open to join by invitation only.

And consider this our officially invitation to join.

Also make sure you check the calendar in the dash board for our daily meetings, workshops and updates.

Here is that official invite

http://www.markethive.com/l-basheerhasan

Looking forward to your return,

 

L Basheer Hasan

Entrepreneur

 

L Basheer Hasan – Entrepreneur

Inbound Marketing Explained and Compared

Veretekk invented Automated Marketing (in 1996), later to become known as Inbound Marketing (MarketHive).Veretekk’s traffic portal offers, auto responders, Broadcasting technology (The Hammer), Conference rooms and sales funnel process became the foundation that today is known as Inbound Marketing.

WATCH THE VIDEO BELOW

But let us digress some. Before the Internet; advertising and marketing were for the most part driven by Outbound Marketing:


Outbound marketing is buying attention, cold- calling, 
Direct paper mail, radio, TV, sales flyers, spam,
telemarketing and other forms of traditional advertising.

 

 

 

Inbound marketing is the most effective marketing method for doing business online. Inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. By aligning the content you publish with your customer’s interests, you naturally attract inbound traffic that you can then convert, close, and delight over time.

 

 


Simply concept really, execution is the challenge. (Just ask a few of your friends how often they blog) vs posting to Facebook newsfeeds, Skyping or texting back and forth.  With a little understanding, some instruction and determination, any entrepreneurial motivated person can make a success with the right tools.

This is why it is important to know your “WHY” as that is what will drive your market base. What you love to do will attract others that share the same passion. And that is the “secret”.

Sharing is caring and inbound is about creating and sharing content with the world. By creating content specifically designed to appeal to your dream customers, inbound attracts qualified prospects to your business and keeps them coming back for more.

By publishing the right content in the right place at the right time, your marketing becomes relevant and helpful to your customers, not interruptive. Now that’s marketing people can love.

Major themes:

Create targeted content that answers prospects' and customers' basic questions and needs, then share that content far and wide.  (Broadcasting)

Promoters don’t just materialize out of thin air: they start off as strangers, visitors, contacts, and customers. Specific marketing actions and tools help to transform those strangers into promoters. (Share the revenue “AFFILIATE”)

Tailor your content to the wants and needs of the people who are viewing it. As you learn more about your leads over time, you can better personalize your messages to their specific needs. (Build your sphere of influence)

Inbound marketing is multi-channel by nature because it approaches people where they are, in the channel where they want to interact with you. (Social Network connections)

Content creation, publishing and analytics tools all work together like a well-oiled machine – allowing you to focus on publishing the right content in the right place at the right time. (Tracking and measuring traffic, comments, responsive interaction)

The Four Marketing Actions

Attract

We don’t want just any traffic to our site, we want the right traffic. We want the people who are most likely to become leads, and, ultimately, happy customers. Who are the “right” people? Our ideal customers, also known as our buyer personas. Buyer personas are holistic ideals of what your customers are really like, inside and out. Personas encompass the goals, challenges, pain points, common objections to products and services, as well as personal and demographic information shared among all members of that particular customer type. Your personas are the people around whom your whole business is built.

Some of the most important tools to attract the right users to your site are:

Blogging– Inbound marketing starts with blogging. A blog is the single best way to attract new visitors to your website. In order to get found by the right prospective customers, you must create educational content that speaks to them and answers their questions.

SEO– Your customers begin their buying process online, usually by using a search engine to find something they have questions about. So, you need to make sure you’re appearing prominently when and where they search. To do that, you need to carefully, analytically pick keywords, optimize your pages, create content, and build links around the terms your ideal buyers are searching for.

Pages– Your website pages are your digital storefront. So put your best face forward! Optimize your website to appeal to your ideal buyers and transform your website into a beacon of helpful content to entice the right strangers to visit your pages.

Social Publishing– Successful inbound strategies are all about remarkable content – and social publishing allows you to share that valuable information on the social web, engage with your prospects, and put a human face on your brand. Interact on the networks where your ideal buyers spend their time.

Convert

Once you’ve attracted website visitors, the next step is to convert those visitors into leads by gathering their contact information. At the very least, you’ll need their email addresses. Contact information is the most valuable currency there is to the online marketer. So in order for your visitors to offer up that currency willingly, you need to offer them something in return! That “payment” comes in the form of content, like eBooks, whitepapers, or tip sheets – whatever information would be interesting and valuable to each of your personas.

Some of the most important tools in converting visitors to leads include:

Forms- In order for visitors to become leads, they must fill out a form and submit their information. Optimize your form to make this step of the conversion process as easy as possible.

Calls-to-action are buttons or links that encourage your visitors to take action, like “Download a Whitepaper” or “Attend a Webinar.” If you don’t have enough calls-to-action or your calls-to-action aren’t enticing enough, you won’t generate leads.

Landing Pages– When a website visitor clicks on a call-to-action, they should then be sent to a landing page. A landing page is where the offer in the call-to-action is fulfilled, and where the prospect submits information that your sales team can use to begin a conversation with them. When website visitors fill out a form on a landing page for the first time, that visitor becomes a contact.

Contacts– Keep track of the leads you're converting in a centralized marketing database. Having all your data in one place helps you make sense out of every interaction you’ve had with your contacts – be it through email, a landing page, social media, or otherwise – and how to optimize your future interactions to more effectively attract, convert, close, and delight your buyer personas.

Close

You’re on the right track. You’ve attracted the right visitors and converted the right leads, but now you need to transform those leads into customers. How can you most effectively accomplish this feat? Certain marketing tools can be used at this stage to make sure you’re closing the right leads at the right times.

Closing tools include:

CRM– Keep track of the details about all the contacts, companies, and deals in your pipeline, and easily get in touch with the right prospects at the right time. Customer Relationship Management (CRM) systems facilitate sales by making sure you have the right information at your fingertips to better engage with prospects across every channel.

Closed-loop Reporting– How do you know which marketing efforts are bringing in the best leads? Is your sales system effectively closing those best leads into customers? Integration with your CRM system allows you to analyze just how well your marketing and sales teams are playing together.

Email– What do you do if a visitor clicks on your call-to-action, fills out a landing page, or downloads your whitepaper, but still isn’t ready to become a customer? A series of emails focused on useful, relevant content can build trust with a prospect and help them become more ready to buy.

Marketing Automation– This process involves creating email marketing and lead nurturing tailored to the needs and lifecycle stage of each lead. For example, if a visitor downloaded a whitepaper on a certain topic from you in the past, you might want to send that lead a series of related emails. But if they follow you on Twitter and visited certain pages on your website, you might want to change the messaging to reflect those different interests.

Delight

The Inbound way is all about providing remarkable content to our users, whether they be visitors, leads, or existing customers. Just because someone has already written you a check doesn’t mean you can forget about them! Inbound companies continue to engage with, delight, and (hopefully) upsell their current customer base into happy promoters of the organizations and products they love.

Tools used to delight customers include:

Surveys– The best way to figure out what your users want is by asking them. Use feedback and surveys to ensure you’re providing customers with what they’re looking for.

Smart Calls-to-Action– These present different users with offers that change based on buyer persona and lifecycle stage.

Smart Text– Provide your existing customers with remarkable content tailored to their interests and challenges. Help them achieve their own goals, as well as introduce new products and features that might be of interest to them.

Social Monitoring- Keep track of the social conversations that matter to you most. Listen out for your customers’ questions, comments, likes, and dislikes – and reach out to them with relevant content.

The New Methodology

The Inbound Methodology covers each and every step taken, tool used, and lifecycle stage traveled through on the road from stranger to customer. It empowers marketers to attract visitors, convert leads, close customers, and delight promoters. The new methodology acknowledges that inbound marketing doesn’t just happen, you do it. And you do it using tools and applications that help you create and deliver content that will appeal to precisely the right people (your buyer personas) in the right places (channels) at just the right times (lifecycle stages).

Want to learn more about inbound marketing?

An Entrepreneurial Social Network integrated with an advanced Inbound Marketing platform is genius on steroids. Sharing up to 50% of the potential revenue with you is very generous and the potential of this combination is atomic!

 

'L-Basheer Hasan

Entrepreneur

L Basheer Hasan – Entrepreneur